I bring honest, curious, and growing brands to life by giving them the creative tools they need to flourish.

Creative partner to lifestyle brands.

As a freelance graphic design studio, I love working with independent brands – everything from organic teas and luxury marshmallows, to natural skincare and sustainable living. By partnering with businesses that align with my own values, it enables each project to be designed with integrity. I thrive on speaking directly with founders and supporting brands at every step of their journey.

View some of these projects here.

Brand & packaging design.

Having spent 13 years in the industry, my specialisms lie in brand identity, print, and packaging. With a soft spot for illustration! I have experience working with start-up businesses that have launched a new product or service – and established brands that have developed their visual identity or redesigned their packaging. Choosing to keep my studio small enables a personal approach whilst allowing me to curate the best team for each project. I collaborate with web designers, photographers, copywriters, and packaging engineers – to name but a few!

My packaging design work has been seen in:


The studio.

Based in East London’s Containerville, our studio is an upcycled shipping container (I do wonder where it’s travelled to over the years). Whilst I love working with local businesses and meeting face to face, I also work remotely and have partnered with clients from Paris to NYC, and Amsterdam to Bali.

See more of the studio here.

Green tuscan landscape illustration on packaging design for a natural skincare brand

Product & lifestyle photography.

Photography works on an emotive level and can add depth to a brand by telling a story. Most of the projects here on my site have been a collaboration with my photographer partner Tara Liondaris

Read more about our process here.