I bring honest, curious and growing brands to life by giving them the creative tools they need to flourish.

Creative partner to lifestyle brands.

As a freelance graphic design studio, I love working with independent brands – everything from organic teas and vegan ciders, to natural skincare and sustainable living. I thrive on speaking directly with founders and supporting brands at every step of their journey. Whether launching a new product or repositioning an existing brand, I partner with businesses that align with my own values and only take on projects that I genuinely connect with.

Brand & packaging design.

Having spent 13 years in the industry, my specialisms lie in brand identity, print, and packaging. I also have a soft spot for illustration! Choosing to keep my studio small enables me to collaborate with the best creatives for each project. I work closely with a brilliant team of web designers, photographers, copywriters, and packaging engineers. My clients’ brands proudly sit on the shelves of Planet Organic, Waitrose, Ocado, Morrisons, and more.

View selected projects here.


The studio.

Based in East London’s Containerville, our studio is an upcycled shipping container (I do wonder where it’s travelled to over the years). Whilst I love working with local businesses and meeting face to face, I also work remotely and have partnered with clients from Paris to NYC, and Amsterdam to Bali.

See more of the studio here.

Green tuscan landscape illustration on packaging design for a natural skincare brand

Product & lifestyle photography.

Photography works on an emotive level and can add depth to a brand by telling a story. Most of the projects here on my site have been a collaboration with my photographer partner Tara Liondaris.

Read more about our process here.